As the long-standing COVID-19 pandemic shows no signs of abating, healthy living has assumed massive significance the world over. Now, Indian health tech startups are reaping the benefits of growing awareness among Indians as more take to working out at home. Digital platforms are not only seeing increased traction but are also generating good revenues looking for profitability in this space.
Gurugram-based Fittr is growing at a monthly rate of 30 percent with more people working out actively. Sharing its revenue figures, Chief Executive Officer Jitendra Chouksey said the company had recorded $800,000 in revenue in August, and was looking to clock $900,000 in September.
“We have helped coaches make money through the pandemic, on an average every full-time coach gets a commission of Rs 1.5 lakh through sessions conducted by us,” said Chouksey.
The platform offers its services free of cost, only personal training sessions are charged. Currently, 55% of the charges are taken by the coaches and 45% is taken by the platform. Fittr works on the idea of nudging its users to adopt a healthy living and stick to a healthy routine so they can stay fit.
Another Bengaluru-based fitness platform, Healthifyme, has reported a revenue run rate of $15 million in August. Revenue run rate is what the company would make in a year, if it were to make the same revenue for the next twelve months. It has set a target to achieve $20 million of run rate by January.